Ridgeline Outfitters · the weekly digest · 11–17 March

This week at Ridgeline, 11–17 March Every story is a light under the glass. The bigger the number, the bigger the light; the colour is which way it moved.

Scene A is last week: small, pale lights. T brings this week up — the lights merge, recolour and split. Hover a pane and its light swims forward. Drag panes to reorder (or focus one and press Alt + ← →).

Numbers — last week → this week

Orders
1,178 → 1,284
Revenue
$88,400 → $96,100
Returns rate
4.6% → 3.8%
Support tickets
240 → 210
Pages under 2 s
61% → 94%
Wholesale accounts
30 → 31

Items — eight stories, eight lights

  1. LEAD — Night shift clears the backlog: 47 tickets to 12, sync lag gone
  2. Returns portal is live; 84 returns filed, 71 approved automatically
  3. Spring line photos shot; 140 products re-imaged
  4. New wholesale account: Alpine Co, 6 stores, first order 18 March
  5. Carrier raised rates 4%; free-shipping threshold moves to $85 on 1 April
  6. Hired: warehouse lead, starts 24 March
  7. Scanner app launch set for 4 April
  8. Bake-off decided: helpdesk "Ridge" adopted

Story — the lead

The lead · night shift11–17 March · 2 paragraphs

The week's story is the night shift. Five fixes that waited months landed in one sitting, and the effect shows in every column above: fewer tickets, faster pages, fewer returns filed by mistake. The returns portal is the quiet second story — 71 of 84 returns needed no human.

Next week is about April: the scanner launch checklist, the shipping threshold change, and a warehouse lead's first day. Read the checklist if you touch the warehouse.

Steps — next week

Next week · 18–22 Marchfive days

  1. Mondayscanner poll, first pass.
  2. Tuesdaythreshold change goes to the storefront banner.
  3. WednesdayAlpine Co first order ships.
  4. Thursdayhelpdesk cutover at 07:00.
  5. Fridaydigest.

Table — by the numbers

By the numbers · this week vs last4 metrics

MetricThis weekLast weekChange
Orders1,2841,178+9%
Revenue$96,100$88,400+8.7%
Returns3.8%4.6%−0.8 pt
Tickets210240−12.5%

Code — the digest command

Digest · basecamp cliweek 2026-W10

basecamp digest --week 2026-W11
basecamp digest compare 2026-W10 2026-W11

→ orders 1,178 · revenue $88,400 · returns 4.6% · tickets 240

"Seventy-one of eighty-four returns needed no human."
exit